Data Protection Overview
Binrays regards personal data protection as a fundamental priority. We maintain full openness regarding how we collect and handle your private information. This policy outlines clear standards covering the processing and safeguarding of all personal data you share with us.
Who Acts as the Data Controller?
Binrays serves as the data controller for all personal information you submit and bears full accountability for such data under applicable data protection regulations.
Email Marketing & Customised Notifications: If you have actively agreed to receive email marketing communications, we utilise your registered email address to deliver promotional content. To ensure relevant messaging, we combine your marketing consent, country of residence and past order records. This enables us to send tailored updates, such as announcements for new arrivals and limited-time offers.
Where Do We Store Your Information?
Data collected from users may be hosted within the European Economic Area (EEA) and other international regions. Whenever personal data is transferred outside the EEA, such transfers will comply with relevant data protection legislation. For data transfers to territories without an official EU adequacy ruling, Binrays adopts recognised safeguards including Standard Contractual Clauses.
Email Address & Communication Preferences: Your email address will be stored if you sign up for newsletter updates or opt into marketing correspondence.
Location & Profile Information: We collect profile details you voluntarily submit, such as your country of residence, during account registration or checkout procedures.
Who May Access Your Personal Data?
We will never sell, trade or rent your personal data to third parties for generic marketing activities. Information may only be shared with external service providers strictly required to operate our platform, including services supporting website functionality, data analytics and advertising performance measurement, as specified within this document.
Legal Basis for Data Processing
For each type of personal data processing activity, we will clarify whether supplying data is required by law or necessary to fulfil a sales contract. We will also explain whether submission is mandatory, alongside the potential outcomes if you choose to withhold relevant information.
Consent: Your freely given, explicit opt-in consent forms the legal foundation for processing your information for direct email marketing. You are entitled to withdraw consent at any moment via the unsubscribe hyperlink contained within each marketing email, or by contacting our team at [email protected].
How We Utilise Cookies?
Binrays.com implements cookies to improve your browsing experience while visiting our online store. Cookies help us deliver targeted advertisements, serve personalised content and analyse website traffic to continuously enhance platform usability.
Cookies identify your device and allow our website to retain your preferred settings. Please note that binrays.com may not function fully if cookie functionality is disabled within your web browser. Further information about our cookie practices can be found via the dedicated link on our site.
Your Individual Data Rights
Right of Access You are able to submit a request at any time to receive details about all personal data we hold relating to you. Contact our team, and we will supply relevant records via email.
Right to Data Portability Where we process your data through automated systems based on your consent or an agreed contract, you may request a copy of your information sent either to yourself or another designated organisation. This only includes personal details directly provided by you.
Right to Rectification You can ask us to amend any inaccurate or incomplete personal information. Registered Binrays users are able to update personal details directly inside their account dashboard.
Right to Erasure You have the right to request deletion of your stored personal data, subject to the following exceptions:
- You have an ongoing open enquiry with customer support
- You hold an unshipped or partially fulfilled active order
- Outstanding payment balances remain on your account, regardless of payment method
If you have completed purchases within the last four years, we will retain necessary data to satisfy bookkeeping requirements. Customer records typically consist of full name, delivery and billing addresses, email address and contact details. We may additionally store purchase history including item specifications, pricing and transaction dates.
Right to Object to Processing Based on Legitimate Interest You may raise an objection against data processing carried out relying on Binrays’ legitimate business interests. Processing will cease unless we can demonstrate compelling legitimate grounds which override your privacy rights or we need the data to pursue legal claims.
Right to Object to Direct Marketing You can opt out of all direct marketing activities, including user profiling created for promotional purposes. You may unsubscribe from marketing communications by following the instructions included within each marketing email.
Right to Restriction of Processing You are permitted to request we limit how we process your personal information under these circumstances:
- You have objected to processing based on legitimate interest, pending our verification of valid business grounds
- You contest the accuracy of your personal data, while we complete verification checks
- Processing activity violates applicable data laws, and you prefer restriction instead of full data deletion
- Binrays no longer requires your data for original purposes, but you need the records to pursue or defend legal claims
How to Exercise Your Data Rights?
We take data protection obligations seriously. Our dedicated customer support team handles all requests connected to the data rights outlined above. Reach our team at [email protected].
Right to Lodge a Complaint with a Supervisory Authority If you believe Binrays processes your personal data in breach of data protection rules, you retain the right to submit a formal complaint to the relevant data protection authority.
Updates to This Privacy Notice We may revise this Privacy Notice periodically. The most recent version will always be published on our official website. We will notify users of material revisions, such as changes to data usage purposes, data controller identity or adjustments to your legal rights.
Information Security
To protect your personal information, all data transmitted between your browser and our website uses SSL encryption. When placing orders, you can verify active security protection by selecting the padlock symbol shown within your browser’s address bar.
Copyright & Trademark Terms
All content published across this website – including brand trademarks, visuals, written text, photographs, design assets, logos and software – remains owned or lawfully licensed by Binrays and associated entities. You may download, print and store materials solely for personal, non-commercial use, provided this copyright notice remains attached to all copies. You cannot charge others to access our content, and you are prohibited from republishing, duplicating or distributing any website material without prior written approval from Binrays. No implied licences are offered beyond the terms explicitly listed within this document. For media enquiries, please email [email protected].
Resale Limitations
All Binrays merchandise bought via binrays.com or authorised retail partners is intended exclusively for personal use and cannot be acquired for resale. By completing checkout on binrays.com, you confirm you are purchasing goods for private use and accept our full Terms and Conditions. Binrays reserves the right to decline incoming orders without further explanation.
Age Requirements
Users under 18 years of age must obtain permission from a parent or legal guardian before making purchases.
Applicable Legislation
This privacy notice is governed under the laws of China, and Chinagian courts hold exclusive jurisdiction over any relevant disputes.
Company Information
Binrays Contact Email: [email protected]